eTown Blog

The PARC Group Unveils eTown Vision

Mar 01, 2019 / by The eTown Marketing Team

Last Updated: July 12, 2024

From the multi-award-winning master developer of Nocatee comes another innovative master-planned community, this time in Jacksonville’s Southside.

The highly anticipated smart-living community features new single-family homes, apartments, retail and world-class amenities. The Welcome Center and several neighborhoods are now open.

Vison1Centrally located off State Road 9B and Interstate 295, and just 3 miles from St. Johns Town Center, eTown is built upon four core principles: community, technology, convenience, and sustainability.

In addition to providing some of the only new-construction homes in the area, eTown also features smart-home technology, zero energy ready homes, eco-friendly features, community-oriented amenities, a pedestrian and electric car-friendly trail, and convenient access to neighborhood services.

In addition, breath-taking natural features span the entire community, with 50 percent of eTown’s acreage remaining undeveloped to preserve much of the area’s signature longleaf pine habitat. The vision for the community is to strike a balance between convenient development and natural outdoor spaces.

“eTown is a one-of-a-kind community and a complete rethink of Jacksonville living,” said Roger O’Steen, Chairman and Founder of The PARC Group, the master developers of eTown and award-winning Nocatee. “From state-of-the-art homes, multi-purpose trails, resort-style amenities, and cafes and shops just a golf cart ride away, eTown offers a fresh approach to the modern lifestyle.”

The Exchange

At the heart of eTown is its Village Center called The Exchange. This quaint, walkable town center is home to retail shops, restaurants and neighborhood services, as well as “the “Hub”, the eTown Welcome Center.  The Hub features a gourmet café, traditional and co-working spaces, and evening gathering spaces with outdoor seating.

DJI_0588[55]-1

Retailers in The Exchange are now open. CLICK HERE to view the business directory.

“In addition to having all the essentials for daily life located conveniently within eTown, residents will benefit from the community’s central location. The St. Johns Town Center, University of North Florida and the region’s fastest growing employment centers are right around the corner,” said Mike White, The PARC Group’s Director of Planning and Development. “eTown is also close to some of the region’s best beaches, hospitals, schools and entertainment.”

Recharge - Amenity Center

eTown’s 5-acre amenity area, Recharge, blends recreation with nature in perfect harmony. The community’s amenities, available exclusively to qualified eTown residents, includes a resort-style pool, with zero entry and an adjoining three-lane lap pool, a high-tech fitness center with an outdoor yoga lawn, a rooftop patio, kids playground, event lawn, and a lake-side dog park. Recharge is open for resident use.

Schedule a tour today by calling 904-559-1330!

Vision3

Neighborhoods

eTown featured several unique neighborhoods all centered on modern living, sustainability and smart technology. Plus, true to the forward-thinking vision and spirit of eTown, all of the community’s neighborhoods are named after renowned inventors and innovators.

ETM-24012_CommunityMapUpdate_June_M-1

Marconi

Marconi features newly constructed homes by David Weekley Homes and ICI Homes. This gated community offers homes with a range of modern coastal, craftsman and farmhouse elevations. SOLD OUT.

Edison

Toll Brothers features single-family new villas from the Low $500's in Edison at eTown. This gated community currently featured one- and two-story home designs with new architecture ranging from 2,269 to 2,469 square feet. 

Del Webb

An age-restricted, 55-plus community, Del Webb eTown offers homes starting in the High $300s. The gated neighborhood will feature five acres of exclusive amenities, including an 13,000-square-foot private clubhouse, event lawn, resort-style pool and spa, state-of-the-art fitness center, multipurpose rooms, and pickleball and tennis courts. The community will also have an onsite lifestyle director, meaning there’s always something to do. Del Webb at eTown is now open. 

Kettering

David Weekley Homes is building townhomes and villas in Kettering! Kettering has been expanded to include the new gated townhome and villa collection, which consists of 286 homesites. New townhomes start in the Mid $300's. New villas start in the Mid $400's. Now selling!

Nobel

Neighborhood by ICI Homes and David Weekley Homes. SOLD OUT.

Newton

Toll Brothers is now selling townhomes in Newton. Starting from the Mid $400's, The gated townhome community include an exclusive swimming pool and cabana. Toll Brothers is now selling and model-homes are now open!

Granville

Granville at eTown is be a new gated single family home neighborhood of 97 homesites by David Weekley. The neighborhood is adjacent to shopping and dining opportunities in eTown's emerging Exchange area. This is the final neighborhood in the Cypress Bluff CDD with access to eTown’s exclusive five-acre amenity center, Recharge. New homes start in the Mid $400's. Now Selling and models open!

Apartments

Volta: A second apartment community by Catalyst Development offers approximately 337 apartments with one-, two- and three-bedroom options. Now leasing!

Olea eTown: Olea eTown boasts an impressive selection of pet-friendly one, two, and three-bedroom apartments, each offering spacious walk-in closets, large balconies, and thoughtfully crafted living areas. Smart home technology is integrated throughout each apartment home for convenience and efficiency, adding a modern touch to your daily living.

Cottage Street: Cottage Street, the luxury multi-family community features 229 units of best-in-class, for-rent homes, comprised of single-unit cottages and townhomes, ranging from 685 square feet to 1,478 square feet. Each unit features private fenced-in backyards, and luxury finishes. Townhomes are available with a direct-entry attached garage. Now leasing!

The Future of eTown

The future of eTown begins now: Prospective buyers can contact the builders directly to learn more about new home-building opportunities.

In addition, The PARC Group is offering the eTown Certified Agent program, giving real estate agents exclusive access to models and community updates before they’re available to the public. This program, which proved successful in Nocatee, has already received tremendous interest in eTown.

“eTown will be the first of its kind in our area — a relaxed suburban setting with a dynamic urban vibe,” said White.  “We’re creating the ideal place to enjoy a convenient and modern North Florida life, and we look forward to sharing it with those who will call it home.”


For more information about eTown, visit etownjax.com or email thehub@etownjax.com. To view an interactive map of the eTown community, visit www.discoveretown.com.

Topics: David Weekley Homes, Luxury Apartments, Amenities, The PARC Group, ICI Homes, Toll Brothers, Del Webb, Providence Homes, The HUB, Village Center, eTown Jax